How Two HBC Members Teamed Up to Launch a New Product
When entrepreneurs collaborate, magic happens. That’s exactly what unfolded when HBC members Amit Verma (tech innovator) and Rina Desai (marketing strategist) crossed paths during an HBC networking event in Pune. What started as a simple conversation turned into a successful business partnership — and the launch of a breakthrough eco-friendly kitchen product.
The First Connection at HBC
Both members attended the “Green Business Ideas” panel discussion during an HBC meet-up. Amit pitched his idea of a smart kitchen tool made from recycled materials. Rina, intrigued by the idea and sensing its potential in the market, approached him during the post-event networking session.
They credit HBC’s supportive environment and targeted events for fostering meaningful connections beyond mere handshakes.
Building the Dream Team
Over the next few weeks, they brainstormed regularly using the HBC member portal’s messaging tool. Amit brought the tech and manufacturing knowledge, while Rina built the brand strategy, packaging design, and digital marketing plan.
With HBC’s mentor directory, they also consulted two senior members who helped them refine their pricing and launch strategy.
The Launch & Early Wins
They launched the product within 3 months and sold out their first batch of 1,000 units in under 10 days via social media and word-of-mouth within the HBC community.
They’ve since scaled up, appeared on a regional business podcast, and are now preparing to pitch for seed funding.
Why This Story Matters
This success story is a testament to what HBC stands for — connection, collaboration, and growth. When like-minded entrepreneurs meet in the right space, big ideas turn into real businesses.